CoMotion 2021

Client, MOMELove

Lead graphic designer

Illustrator, Photoshop, AfterEffects, ARSpark, InDesign Description
DescriptionA rebrand project for CoMotion 2021, an annual motion industry conference hosted by MOMELove at SCAD’s Savannah campus.

I lead the graphic design team for CoMotion, a motion industry conference, in its first year as an entirely virtual experience. In under 15 weeks I worked from initial direction pitch conceptualization to re-envision prior print and digital deliverables as a memorable experience for attendees. In doing so, we launched the first two AR postcards as keepsakes for attending companies as well as collaborating with the website and experiential teams. 

Overall, I was personally responsible to design and animate student showcase title cards, Instagram grid posts, Instagram gifs, an AR postcard, and design company PDF itineraries.

©2023 Mel Petzoldt   
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